Are your digital marketing efforts leaving you feeling overwhelmed and frustrated?
Many business owners take a scattergun approach to advertising and marketing, carrying out activities left, right and centre but ending up with poor results they cannot analyse and nothing to show for their efforts.
Creating your top level marketing plan
This digital marketing course is based around the top level marketing plan that we ourselves use to bring clarity to our clients marketing.
It will show you how to better structure your digital marketing by first narrowing down to a core service or product, then identifying a niche target audience to put it in front of, this shortcuts spending hours and hours on a full marketing plan.
Prepare the right message
From there, we will help you to craft powerful marketing hooks to help you to connect with your audience and create specific messages that will resonate with them.
You will find out how to manage your message and platforms (e.g. blog posts, email campaigns and web content), to plan for and draw on upcoming events.
From the top level plan, we will show you how to create quarterly and weekly schedules that can be neatly integrated with your Calendar to keep you on track.
Vu’s Digital Marketing Training will enable you to quickly put together an action plan and define the right message to get a response.
This comprehensive training course will cover:
- How to find a niche within your existing services
- Locating your ideal market
- Creating a marketing persona
- Choosing how and when to reach out to prospects
- How to craft clear, specific marketing messages
- What a top level marketing plan looks like
- Using upcoming events to structure content
- Breaking activities down into weekly deliverables
- Integrating your plan with Google Calendar
All of that covered in one half day session, for £150 – or free if you are signed up to one of our tribe packages.
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