A comprehensive list of website or application features

As a leading small business UX design agency, we recommend a meaningful approach to capturing essential features of your new website or web application that captures your business and customer needs while setting stakeholder expectations.

Our digital features workshop is a first step to creating a website specification, user stories or a shared place of understanding for your stakeholders.

We will facilitate a workshop to prioritise features using agile principles which help stakeholders make informed decisions about budgets, ambitions and viability.

Objectives of building a website specification

With an exploratory approach, all voices in your stakeholder group are heard and no ideas are wrong. We’ll explore the wants and needs of stakeholders, customers and get the stakeholder team to share a common vision.

Understanding everyone’s needs forms the start of a website specification, for complex projects we may suggest multiple sessions.

We’ll do exercises in prioritisation to seed attitudes that permit effective compromise and create a list of potential features that can build the foundations of a web technical specification using agile MOSCOW techniques.

Who should attend a Digital Features Workshop?

The workshop runs for about 2 hours, can be done online or in person and is designed for groups of 3-12 people which can include:

  • Project managers
  • Marketers
  • Business strategists
  • Operation managers


“Vu enabled us to collaborate and clarify our ideas. I really valued the professional input in the scoping of the project.”

The Digital Features Workshop deliverables include:

  • Report containing
    • Prioritised list of potential digital product features
    • Useful information to create high-level briefs for external suppliers, technical website specification or competitive tender documents or budget planning
  • An enlightening team-building exercise

Would you like to have a chat about this?

If you think this may be something that would help make your business thrive then we would love to have a chat and offer some free advice.


We believe in digital best practice, so, of course, you can unsubscribe anytime and we will never share your data.