Are you “adding to” or “cutting through” the online noise?
You know that social media has the power to spread your message far and wide but have you been using your time to create an authentic message or do you feel you’re just adding to the background noise?
Perhaps you’ve heard it’s a potential gold mine, but held back because you’re not sure exactly how to deliver your message effectively.
But without conviction and a plan it will amount to nothing, so let us help by explaining what you need to and the shortcuts to effective management.
Make social media work for you…
We come across business owners all the time who freeze up when they try to bring their genuine voice through on social media. Instead, they choose the safe option and produce the same generic marketing rubbish that everyone else is.
The problem is, this will never really resonate with your customers and your marketing return will be disappointing.
We will make sure you understand what type of content you should be posting and how you can relate it to your brand story to create a strong, authentic message.
…then automate & replicate
We then show you how to save time on your social media marketing by creating an efficient content calendar and making the most out of every piece of content.
We will also introduce you to Hootsuite, the social media management platform you can ‘set and forget’, targeting multiple channels at the same time with the touch of a button.
Finally, we wrap up by looking at how you can replicate your best results by understanding social media reports, tweaking what didn’t work and repeating what did.
Social media could be a valuable part of your marketing toolkit. Vu will show you how to find your voice, deliver your message and automate the entire process.
This comprehensive training course will cover:
- How to tell your business story through social media
- What types of content you should be posting (whether to educate, inform or entertain)
- When to post content – and how often
- Which social media channels to use – and why
- How to organise your content calendar
- How to tap into the buzz around special occasions
- How to automate the entire process using Hootsuite
- Which content your audience loved – and what to do with that information
This will leave you clearer on what you should be posting, how often and able to check what works, as well as clearer on how to source, manage and automate your content requirements.
All of that covered in one half day session, for £150 – or free if you are signed up to one of our tribe packages.
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