What was our role?
We spend more of our lives working than engaging in any other activity. Therefore, how we feel about our work has a powerful impact on our lives. If we feel great, our work performance improves.
“From the word go, Vu were brilliant to deal with. They understood our requirements clearly and produced some really creative ideas.”
Apex help businesses of all sizes to create a happy and productive workforce – an exciting project for us as it holds an ethos we value.
Hitting the Ground Running
The first task in this project was to get Apex HR up and running online as quickly as possible. We took on the challenge and Apex were ready for launch within a month.
Not only did we build them a contemporary website with an appealing design and an intuitive interface, we also helped them to design a unique and powerful logo and produce a company intro video.
With a modern, professional typeface and colour pallette, we could then go about the website design
Video is one of the fastest growing trends in web development and creates instant engagement. Many businesses shy away from video because they feel they lack the skill and resources to portray their offering in its best light.
Fortunately, Vu could assist Apex HR in creating a professional video to enhance their digital presence.
A Crisp, Fresh Look
“They challenged our thinking and used their expertise and energy to generate the best result – meaning the whole process was simple and hassle free.”
The challenge for a cutting edge firm in an established industry to stand out for its beliefs yet blend in at the same time to show experience of the sector. Aesthetics and organisation need to work together to create a well-structured and intuitive website.
With a clutter-free interface; unfussy, serif-free fonts; clear, simple menus and prominent social media integration, the Apex HR website is as easy-to-use as it is attractive.
The use of intuitive icons is a hallmark of contemporary websites and we have used these in the Apex HR website design to enhance the overall powerful and modern impression.
A Clear, Organised Structure
Vu understand a new website isn’t the answer to growing a business, Apex need support with their whole marketing and advertising avenues to find the best value avenues to generate leads, this ongoing guidance and support separates us from the limitations of the solo web developer or small web design teams.
“The website has generated some fantastic leads for us as a new business and the feedback we have received from website users has been overwhelmingly positive.”
Do, Do Better, Do Best
Apex HR are all about avoiding the status quo and moving forward. We are excited that they have made the decision to work with us on an ongoing basis to keep ahead of the curve on their digital marketing.
By developing pragmatic solutions together we can continue to refine Apex HR’s offering.
This stepped approach to development, incorporating evidence-based actions inspired by the Apex team, this start-up will soon establish themselves as a force to be reckoned with in the HR industry.
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