The new visual and brand identity combined design simplicity with the style and sophistication of an environmental architecture practice. Taking cues from their business approach, we reflected the principles of architecture through the look, using alignment and planning to create a strong grid structure that carried through to the print identity and website.

After establishing the brand, we created a full identity package that included a range of marketing and communications materials such as leaflets, pop-up banners, signage, business cards, and folders for presenting client documents.

"The feedback on the new brand logo, colours etc has been very good. We are especially pleased with the brochure."

- Andrew Kirby, Director & Chartered Architect

The Flash-based website showcased the new brand direction that we created, giving a solid structure and sophisticated user experience that reflected LED's capability in environmental architecture.