Your design needs to convert traffic into customers

Mark Healey, Designer

How do you make design work online?

Design is a balance of form and function. If you keep it simple and present the essential information only, it will help people find their way around. A website needs to be usable and pleasing to look at.

How can a brand translate online?

A solid conceptual idea that distinguishes you from the competition will give people something they can buy into. The brand needs to connect with the people you are trying to reach in a meaningful way.

How do people look at web pages?

They scan around the page, looking for what interests them. Evidence shows that they move their eyes in an F-shaped pattern, so the high-impact zone of web design is in the top-left of the screen. Nobody understands the consumer needs better than the consumer himself which is why we carry out research and testing to make sure the online experience meets the users needs..

What is the difference between a showcase and a business website? 

A showcase is really an old way of creating a site as web users today are much more demanding than they were a few years ago. It's not enough anymore to just create an online precence, they want valuable content, and to keep them around you need to engage, involve and connect with them. We will help you address all these challenges.