The value of holding something with your hands

Gillian Modrate, Artwork & Print


Is print still relevant in an online world?

Yes, of course. You still need to market a website, to reach out to your target audience. Because of it being an online world, print is now seen as surprising and engaging, again. Many people prefer being able to hold something real in their hands.


What is the difference between identity and logo design?

Your logo is the iconic representation of your brand, it's your mark. Identity, is more than that. It is the full expression of your brand across the different marketing channels: business cards, letterhead, stickers, posters, and websites.


Are all print shops the same?

No! Absolutely not. The quality and the clarity of the print run depends on a number of factors, and choosing a printer that suits your job is my job. Some are better at volume, some are better at high quality output and bespoke jobs.


Why shouldn't I just print it myself through an online source?

When you've invested time and money in the design, you want to know the job will come out right. Online services don't offer support, which means that if something goes wrong or you choose the wrong options, you will have wasted your time and investment.